Firebird was established to develop world-class management leaders grounded in industry relevance, drawing from its industrial origins. It began as a leadership initiative by Bannari Amman Spinning Mills and Shiva Texyarn Group, a conglomerate with a turnover of around ₹2700 crore. This strong industrial backing has fostered a culture deeply connected to real-world business.
Today, Firebird offers a full-time AICTE-approved Post Graduate Programme in Management. The Programme stands out by integrating contemporary industry practices and leadership development, moving beyond traditional academics.
The AICTE-approved Post Graduate Diploma in Management (PGDM) at Firebird Institute of Research in Management is a two-year, full-time, industry-immersive programme that develops future-ready management professionals. Each student is mentored by a corporate manager, ensuring continuous industry exposure and practical learning that bridges academics with real-world challenges.
The programme also offers an International MBA through Multimedia University, Malaysia, under the Articulation Model, along with Post Graduate Programmes from global partners. Graduates earn a two-year Work Experience Certificate, reflecting their hands-on industry engagement.
Firebird Institute of Research in Management, in collaboration with Multimedia University (MMU), Malaysia, offers an International Study and Articulation Programme that develops globally oriented, industry-ready leaders. The programme blends academic excellence, cultural immersion, and global networking to deliver a rich cross-border learning journey.
Through a 30-day International Study Programme in Malaysia, students engage in advanced management learning, industry visits, and interactive sessions, gaining practical exposure and cross-cultural insights essential for success in international business environments.
