OVERVIEW

Firebird Story

Firebird Institute of Research in Management (Firebird) was established with the aim of creating world-class contemporary management leadership. The ethos of industry relevance was instilled from the very beginning, owing to its origins in industry. Initially, Firebird was an integral leadership development exercise of the 2500 crore Bannari Amman Spinning Mills/ Shiva Texyarn Group of companies. However, it later evolved to offer a full-time Masters Programme in Management.

The Programme - PGDM+MBA+PGP

The two-years full-time PGDM programme at Firebird Institute of Research in Management (FIREBIRD) is approved by the AICTE and is fully linked with the industry. At FIREBIRD, every student in the programme works under the mentorship of a corporate manager, allowing them to learn the practical side of management from experienced professionals throughout their two years of study. An additional global MBA from Multimedia University Malaysia and PGP - From Academic partners for Industry integrated specializations.

Admissions open 2024

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Core Electives

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Human
Resources

Operation With
Supply Chain MGMT

Business
Analytics

Digital
Marketing

Logistics and
Supply Chain MGMT